SEO Takes Time to Work & It's Expensive

Search engines want websites with new, better, different.

Hi, my name is Rebekah Brown and I'm CEO of The Marketing Square, a website and ad agency located in Winter Park, Florida and Madison Wisconsin. One of the top questions I receive from clients is when will my SEO start working?

Visit TheMarketingSquare YouTube channel and watch the video, "How Do You Know if Your SEO is Working?"

The simple answer is that it varies by client. There is a number of factors and I'm going to give you the top three.

How Long Has SEO Been Done?

Number one. How long have you been doing SEO? Or having someone do SEO for you? If it's been five months, six months, you need to wait a little bit longer because truthfully it will take about nine months before you receive steady traffic and continuous phone calls, e-mails and increased activity due to the website advertising via SEO that you've done.

Build Your Website in WordPress

Number two, what kind of website do you have? A website that is WordPress which is what we build in will

If search engines find your website interesting it will come up in search.

be more search engine friendly than a website that was built in some other platforms that we will not be discussing. We only work in WordPress. The reason we do that is that it's easy to use, it's very search engine friendly, it can be updated regularly with very simple changes.

Good SEO is Expensive

Number three. How much are you paying for SEO? If you're paying two hundred dollars a month, eight hundred dollars a month, anything below a thousand dollars a month for SEO it's highly unlikely that you're going to be receiving quality SEO. Search engine optimization is expensive. A skilled and qualified, experienced person is going to charge you hourly at least 75 dollars an hour, you need at least one hour a day. So let's put the number out there at $3,000 a month. At three thousand a month, you can expect in return at least six thousand returned from the work that you put into the website or that you hire a firm to do that work for you.

Products will be found worldwide online if you pay for SEO.

Now six thousand dollars a month may not sound like a lot, but that's just the beginning of the SEO and the amount of work that's put into it. You have to continue that three thousand dollar fee per month continuously. You can't stop. You have to continuously put something into your website.

Websites Must Be Interesting

The reason that that is think of a website search engine. Google, Yahoo and Bing, their primary job, their only job is to provide the best search engine results to the users. So if I type in Winter Park bankruptcy attorney or Winter Park chef, I want to know who has the best, latest, newest and who's the most qualified chef or bankruptcy attorney. And that depends on how much somebody has put into their advertising. Did they care about their website enough to make it look good and if they haven't they're not going to show up in results because the search engines aren't going to be interested in them.

Get a Review, Find Out What It Will Take to Get New Business

Now it's a lot more complex than that and if you'd like to know a little bit more about how search engine optimization works give us a call at The Marketing Square.

Again, I'm Rebekah Brown I'm the CEO of The Marketing Square, we are a website and ad agency located in Winter Park, Florida and Madison, Wisconsin.